Demystifying Mass Emailing with CiviCRM Free and Open Source Software

Slides and resources from our session and workshop on Mass Emailing Basics.

View the Slides:

Play and explore on our civicrm demo: #AMC2014 #FOSSEmail #SUSTAIN Having trouble reaching your email lists? List hygiene (duplicates, unsubscribes, opt-ins) getting out of control? This introduction will review all the components of successful use of mass email. We will look at using the Free/Libre Open Source platform CiviCRM. We will review creating and sending messages, pitfalls in DIY email templates, effective list management, and selecting an SMTP service. Break-outs will practice creating A/B testing and practice writing subject lines and message content. Presenters: Michael Z Daryabeygi - Ginkgo Street Labs See the Etherpad Notes